Articles on PhotoReading

Readers Digest

appearing in Twin Cities Business Monthly

The stack of summertime reading material still languishes on your nightstand. Unread business books and trade magazines are piling up at the office. You now read the dailies on weekends.

Pete Bissonette, president of Learning Strategies Corporation, has a solution: PhotoReading. A "whole mind" information-processing technique, PhotoReading enables readers to scan pages at a rate of 25,000 words per minute while still retaining important information, says Bissonette, whose company published a book on the subject.

"PhotoReading isn't about moving your eyes faster," he adds. "It's about using your brain more efficiently." Paul Scheele, co-founder of Learning Strategies, wrote the book The PhotoReading Whole Mind System.

Tapping into techniques that he says have existed for hundreds of years, the neuro-linguistic programming and accelerated-learning expert began offering classes in 1986. Seventy instructors around the globe have schooled 15,000 people in PhotoReading techniques over the past decade, Bissonette claims.

PhotoReading seems to defy easy explanation. "In the purest sense of the word, you're reading material," Bissonette says, "but you're not reading in the way people typically think of reading because you're not getting any conscious recognition of the material at the time."

The information is "activated" later, allowing readers to recall portions of the material they've read. Sounds a bit spooky? Too New Age-ish? "That was my first reaction: Can you really believe this stuff?" says Pat Schuler, a marketing specialist with Computer Associates in Bloomington. In January, Schuler enrolled in a Learning Strategies course on PhotoReading. (The homestudy course runs $245: the live seminar is $750. The book costs $16.95) "I can't tell how or why it works, all I can tell you is that it does work," she says.

Schuler uses PhotoReading to keep up on ever-changing technology news and to digest complex information: "I'm not a technical person. So having a skill or tool that offered me any hope of improvement was worth the investment in time and money."

Ken Wilson, a marketing consultant and an adjunct faculty member at the University of St. Thomas, uses PhotoReading to check out course materials. "I can review a textbook in 10 minutes," he says. He makes use of half a dozen techniques to glean the information he needs from sources. Like any other tool, it can be adapted to fit one's needs, he says. Depending on their focuses, readers can recall themes, facts, and even figures from particular articles or reports. "I get four or five inches deep of magazines and newspapers in a week," Wilson says. "Now instead of taking a whole afternoon, I can go through them in a half an hour or less."

1. Are these benefits of value to you?

If you find yourself saying yes to most of the statements, then now is the time to take action.

_____   Slash wasted time in reading.
_____   Read more in less time.
_____   Take less reading home so that you have more time to do other things which are important for you.
_____   Finish newspapers, magazines and reports in one sitting and still get the information you need.
_____   Stimulate your intellect and fully utilize the abilities of your brain.
_____   Get the core concept of a magazine article in 90 seconds and the core concepts of a book in 10 to 15 minutes.
_____   Activate your powerful nonconscious mind.
_____   Become passionate about reading, or at least find it less tedious.
_____   Curtail subvocalization.
_____   Get the most advanced human performance technologies of NLP and accelerated learning working for you.
_____   Improve comprehension and retention.
_____   Read for meanings and ideas instead of words.
_____   Sharpen concentration and your ability to focus on the task at hand.
_____   Increase your ability to remember and utilize facts, principles, details and theories.
_____   Remember more of what you read, hear, and experience.
_____   Eliminate stress in reading.
_____   Manage your daily reading without frustration, fatigue, and a sense of hopelessness.
_____   Develop your intuition.
_____   Spend more time using information instead of reading it.
_____   Release the pain and shame of being unable to keep up with reading.
_____   Study, read, and learn in a relaxed, fun, and positive way.
_____   Accept the greater potential within you.
_____   Respond more effectively to personal and professional challenges.
_____   Develop flexibility and openness to new ideas.
_____   Increase creativity and problem-solving skills.
_____   Stay on top of current reading.
_____   Read books you've purchased but never finished.
_____   Build confidence in handling printed information from fluff to highly technical.
_____   Learn to trust your natural abilities.
_____   Take notes of reading materials, meetings, and lectures so that they are easier to understand, remember, and utilize.
_____   Control information overload; do not let it control you.
_____   Open your mind to the greater possibilities.
_____   Rediscover the joy of reading.
_____   Enjoy true peace of mind, contentment, and satisfaction which comes from knowing you are on top of your life.

2. Are the benefits worth the time and financial investment?

Only you can determine if all the benefits listed are worth it for you. Obviously thousands of people have discovered that PhotoReading is worth every nickel and every minute of time.

3. Budget your resources

You can cover your tuition or self-study program by credit card here on the website or by check through the mail. If you simply cannot afford it right now, we can work with you on a payment plan. Look into having your company pay for your tuition–the increase in productivity is often cause enough!

4. Plan your schedule

Figure out how you can free your schedule to take the next available PhotoReading class. Or, make time to use the self-study program. Don't forget, to delay means you may never get around to taking it—that's human nature. It also means you will miss out if you don't take it now.

5. Take action—here are four choices you can exercise now:

_____   Do nothing and miss out.
_____   Contact a PhotoReading coach today.
_____   Enroll in the upcoming class.
_____   Order the PhotoReading personal learning course right here.

Order course nowEnroll in seminar now